Archive for December, 2008

19th Dec 2008

Evolving Development

Development of system architecture, strategies and tactics is a constantly evolving process. In this dynamic world, in which we live, I find it amazing how so much information is available to us right at our fingertips. You might not know it, but whether you like it or not, you are being BRAINWASHED every day.

Without a strategic marketing plan in place, your company is wasting resources and missing out on copious business opportunities. It is business 101 - Knowing and using your resources effectively. Whether you are looking to implement a single stage or multifaceted media campaign, Mastered Minds is your partner in the art of evolving development.

New markets open and close daily. Marketing firms have got to keep up on the cutting edge via thorough analysis of geographic and demographic segmentation, as well as psychographic segmentation (i.e., values, attitudes, lifestyles). By examining, needs, wants, conditions, accessibility and susceptibility to media types and a plethora of other factors, Mastered Minds can intensively assess a target audience anywhere in the world.

When you’re ready to rapidly deploy integrated media products or restructure your marketing department give us a call. 1.866.969.MIND (6463)

Posted in Creative Strategies, News, Video Production | 1 Comment »

15th Dec 2008

Neuro-linguistic programming

A leader in strategic marketing, Mastered Minds deploys intelligent marketing applications to jet-fuel your success.

mastered minds logo implements forward thinking solutions and strategic anchoring via neuro-lingustic programming (NLP) on multiple integrated media platforms.

And that’s just one of the strategies that we’ve got on the table because your Marketing STRATEGY is your business’s life line.

Mastered Mindsยป, a full service creative firm, performs complete and thorough analysis of current marketing architecture and strategically anchors (NLP) customized, contemporary solutions directly triggerING desire for your product anywhere in the world.

Whether you’re winning hearts and minds in the Middle East, or countering global competition in eastern Europe and South America, Mastered Minds is the industry leader in evolving development

Our CREATIVE EDGE process is a cutting edge methodology that was created for the sole purpose of being able to deliver marketing applications, quickly, efficiently, and globally with a strong focus on customer satisfaction and communication.

A Mastered Minds’ Client Liaison is available for immediate consultation services anywhere in the world for a initial fee of $3,000 + travel.

Combat zones, high risk, and crisis rates will vary.

Mastered Minds offers an array of services tailored to fit your needs, mission, or objective. Our online portfolio showcases work created by our development teams. To find out more information on the benefits of Mastered Minds solutions, special services, and strategies, send us an email.

Posted in Video Production | 3 Comments »

11th Dec 2008

Mastered Minds Remaster Strategic Services

Established in 2007, Mastered Minds is the unparalleled leader in creative marketing strategies, techniques, and solutions. Our employees represent the best Mastered Minds in the industry.

With Mastered Minds creative firm working on your case, you can focus on your own product development and general operations. Eliminate the need of hiring extra staff when you have the expertise of Mastered Minds at your side.

Give your company or start-up business the Creative Edge and call 1.866.969.MIND (6463) TODAY to schedule a free, no hassle consultation.

Posted in Creative Strategies, News | 1 Comment »

11th Dec 2008

HAVELKA Pre-Production

Today we worked on pre-production for the Havelka video spot at the World Trade Center in Dallas.

Judy Havelka Enterprises, LTD. is an “extraordinary botanical” design company revolutionizing the way fragranced products are developed and utilized within interior spaces. All of her products are “handmade” with natural explosions of fragrance, color and texture.

A MasteredMinds Production Team was hired to create three, quality video products. Today was a pre-production run for the crew and a chance for the video host to get comfortable in front of the camera. We also needed to check lighting, sound, and color. It was extremely helpful to see how Judy was going to present her products in the showroom.

After only a little bit of coaching, she did an excellent job! We’re going to meet again later before D-day to go over script development and presentation tips. After today’s run-through, I’m confident the final shoot is going to run smoothly.

I’ll be shooting with my SONY FX-1 HDV camera. To compensate for the lack of independent audio level controls I use a beachtek adapter and a shotgun mic. We set up a simple 1500watt 3 light umbrella kit which was more than sufficient to light our host and product in the showroom.

A powerful video allows you to communicate your message quickly and effectively. MasteredMinds produces high quality, creative videos at an extremely low price you would never expect ? starting at only $299!!

- Use your custom video to promote your products and services and give your company the Creative Edge. Increase brand visibility or use it as an icebreaker when promoting your business to potential sales prospects.

Use your video for:

? Commercials

? Point of purchase display

? Sales Meetings

? Web Over

? Viral Videos

? Customer/Employee Training

? Trade Shows

? Wharton School of Business National Research Results: Prospects are 72% more likely to purchase a product or service when video is used. Also, there is a 51% greater understanding of a subject or product through video.

MasteredMinds is an unparalleled leader in creative marketing. Our employees represent the best Minds in the industry. Give your company or start-up business the Creative Edge and call 1.866.969.MIND (6463) TODAY to schedule a free, no hassle consultation.

Posted in Creative Strategies, News, Video Production | No Comments »

10th Dec 2008

Reading directories and outputting results with Ruby on Rails

After searching Google for an hour, and not finding a good example of this, I finally figured it out and decided to write my own. Hope you find this example useful.

I am assuming, if you are reading this, that you need to read a directory in your controller and output the results of the read in the view. You should first know, that the method I am using uses the “public” folder as the root directory for your reading. All the files and directories you are trying to read, must be located within the “public” folder. For the sake of this example, lets assume you are trying to read the contents of the “public/images/” directory, and out put the file paths in your view.

First we start with the code for the controller, my example adds a parameter from the URL to specify which folder within the image folder you wish to read.

Controller Code:

def readImage
@files = Array.new
Dir["images/" + params[:id] + “/*”].each do |x|
@files << x
end
end

In our method, we first create a new Array object for the filenames contained in the diretory.

@files = Array.new

Next, we want to pull the files from the “images/” + params[:id] folder. We use the awesome object oriented nature of Ruby and call the each method on the Dir[] call. In line 2 we push “<<” the value contained in x into the @files array.

Dir["images/" + params[:id] + “/*”].each do |x|
@files << x
end

That is ALL THE CODE YOU NEED for the controller, now its on to the view.

In the view I am just going to show you how to output the data from the @files array. You can decide how you want to use it. You could put this in an img tag, or build out some <a> links to create downloadable files. Basically the following lines are needed.

View Code:

<% @files.each do |p| %>
<%= p %>
<% end %>

In the first line, we again use the object oriented nature of ruby to access the each method in the @files object that we created in our controller.

<% @files.each do |p| %>

From there we output the value for each file path and end our each loop.

<%= p %>
<% end %>

Pretty straight forward huh? If anyone has any questions or comments please let me know.

We love the Ruby on Rails framework here at MasteredMinds and use it to create high quality, low cost websites and web based applications. If you have any questions about our tactics or services, or would like to see some our of work, you can visit our website, www.masteredminds.com.

Posted in Development & Coding | 3 Comments »

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